Doubling engagement rates amongst Dropbox’s SMB audience
We worked with Branch Road to help us redesign and launch an email nurture program targeting the SMB sector. Together, we crafted our story for these specialist audiences before Branch Road mapped out the content and journey for each segment. As a direct result of our work with Branch Road, we doubled our engagement and click-through rates. This has provided us with many new leads and furthered our visibility and adoption within small and growing businesses.